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Newsletter 25 October 2021

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Many of our exhibitors crave for it. Finally a live Fiets en Wandelbeurs where you can have personal conversations with the target group. And the loyal visitors of the Fair can't wait either.

offline contact with consumers

The power of 'offline'

Of course, online communication is an integral part of everyday life. But the most powerful means of communication is still personal conversation. During the lockdowns, everyone noticed how important and indispensable personal contact between people is. The Fiets en Wandelbeurs is and remains an ideal event to meet the real cyclist and hiker 'live'.

Sustainable recreation is top-of-mind among consumers

More Dutch and Flemish people than ever went cycling and walking last year. Sustainable forms of mobility and recreation are in the spotlight. A new edition of the Fiets en Wandelbeurs fits in perfectly with this trend. In doing so, we maintain our tried and tested concept: a mix of commercial offering and a well-prepared programme of contents. 

Sustainable mobility is a trend

promotion packages

Take advantage of extra promotion

By participating in our event, your product or service will not only be in the spotlight during the event. We also promote your offer before and after the event via social media, blogs, websites and press releases. Our special promotional packages for exhibitors go one step further. They enhance your participation and increase brand awareness. Therefore, benefit from these packages and reach an even larger group of consumers.

Promotion packages Netherland / Belgium
Separate tariffs

Hike & Bike Xperience USA

We also organize our 'E-bike Challenge' event in the United States. On April 2 and 3, the Minneapolis Convention Center will once again host the only large-scale e-bike event in the country. Part of this event is the Hike & Bike Xperience, our American variant of the Fiets en Wandelbeurs. Do you want to reach the American market and make new contacts with your cycling and hiking offer? Feel free to contact Nick Roodenburg for the possibilities: nick@hicle.com.

Read more

Discover the USA market

Direct registration

The registration is open. We look forward to receiving your application. Or inquire about the possibilities via sales@hicle-events.com.
 

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The Fiets en Wandelbeurs is the largest Fair in the world in the field of cycling and walking tourism and attracts approximately 40,000 visitors every year.

De Fiets en Wandelbeurs is an event of Hicle


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Contact

Hicle
Weesperstraat 118-q
1112 AP Diemen, the Netherlands 
www.hicle-events.com    

sales@hicle-events.com
+31 (0)20 600 2579; 

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